Rome News - Tribune
  July 09, 2008    




Rome, GA

Kia announces 16 percent sales increase over last year

07/09/08
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Kia Motors Corp. announced today that its worldwide sales of 129,443 vehicles in June, a 16.2 percent year-on-year increase.

The number includes export sales, domestic sales and sales from overseas plants of passenger cars, recreation vehicles and commercial vehicles.

Kia posted a 76.8 percent year-on-year sales increase in China (13,824 units), a 36.9 percent increase in general markets (25,142 units), a 17 percent increase in Korea (25,754 units) and an 8 percent increase North America (32,064 units).

Sales in Europe were down 2.6 percent, to 32,659 units.

Cumulatively through the first six months of 2008, Kia’s global sales increased by 15.8 percent year-on-year and reached 717,154 units. China (79,753 units sold) and general markets (119,429 units sold) experienced the largest gains of 36.4 percent and 32.6 percent respectively.

Other markets also experienced cumulative year-on-year sales increases: Korea, a 15.3 percent gain from 154,030 units sold; Europe, a 13.1 percent gain from 187,662 units sold; and North America, a 3 percent gain from 176,280 units sold.

So far in 2008, Kia’s best selling model in overseas markets has been the C-segment Cerato (known as ‘Spectra’ in some markets) with 108,317 units sold. It is followed by the B-segment Rio (79,820 units sold) and the C-segment cee’d (78,571 units sold). Kia’s Sportage compact SUV and the A-segment Picanto round out the top five best-selling models with 74,496 and 54,220 units sold, respectively.

By vehicle category sold overseas, Kia’s passenger cars sold 68,913 units in June, an increase of 32.3 percent year-on-year.

Hyoung-Keun Lee, senior executive vice president and chief operating officer of Kia Motors International Business Division, said, “At the half-way mark of the year, we are encouraged by our consistent overseas sales growth in all our major market territories. These results are very promising in what are very challenging times for the industry.

“With new models such as the Mohave (Borrego) SUV, redesigned Optima (Magentis) sedan and refreshed ‘09 model year Sportage to arrive in dealer showrooms in the coming months, we remain optimistic about the outlook for the remainder of the year.”

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